Growth in Direct Selling in New Zealand
Check our growth in sales since 1987 when we first started recording our annual sales. Much of this growth has been attributed to the continuing growth in the number of Direct Selling companies across all forms of Direct Selling.

Year Combined Retail Turnover (in Millions & NZ $)  Combined Sales Force , (Distributors/Agents
/Support Staff 
Percentage Change Retail Percentage Change Sales Force
1988 100 35000 43% 204%
1992 160  60000 60% 71%
1993 180 65000 13% 8%
1994 190 68000 6% 5%
1995 195  68000 3% 0%
1996 172 76000 -12% 12% 
1997 174.9 91000 2% 20%
1998 185.5 90,000 6% -1%
1999 186.4 95,000 0.4% 6%
2000 186.9 97,000 0.3% 2%
2001 193.5 102,000 3.5% 5%
2002 205.1 109000 9.7% 11%

2003

220.6

114117

7.7%

5%

2004
220.7 104718  0.1%  -9%

2005

234.8

110233 

6.4%

6%

2006

235.1

127965

0.1%

16%

2007

231.4

111116

-2%

-3%

2008

231.9

131163

0.2%

18%

2009

232.6

121971

0.6%

-7%
Average Change over last 10 Years +3% +3%
   
                     
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